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Sam Fender gives £25,000 award winnings to grassroots music venues

Sam Fender holding his trophy in the North East
The musician won the prestigious award in October in Newcastle

Sam Fender has given the entirety of his £25,000 Mercury Prize cash to the trust for venues, which works to save the UK's independent music venues.

Fender was awarded the prize on October 16 as his third album his work was named the best record of the previous year.

He has opted to donate the funds to the MVT, in acknowledgment of the crucial part local spots played in his initial steps.

"I personally wouldn't be doing what I am doing today if it wasn't for all the gigs I played around the North East, and beyond, when I was starting out," stated the artist. "These venues are iconic, but they are facing challenges."

From early 2023 onward, over 150 of these spaces have ceased operations – roughly one-sixth of the whole industry in the UK.

In the last year, top acts including the band Pulp, the group Coldplay, Katy Perry and Ed Sheeran have all supported the MVT in its attempts to support the industry, by including a minor surcharge to their ticket prices, which supports independent venues.

Sam Fender also took part, collecting over £100k on his live tour to support numerous small stages across the UK.

The donation supported spaces that were dealing with potential shutdown due to challenges arising from flooding, fire incidents and bereavements, as well as licensing issues, conflicts and noise complaints.

Additional spaces obtained financial assistance in modernizing facilities and sound and lighting systems that helped musicians and fans.

"The idea that revenue from performances in big venues backs the smaller venues, where it kicks off for musicians like me, is just logical," the star has said.

Pulp members in concert
Pulp are one of the many acts who gave their award funds to non-profits

He is far from the only musician to donate his Mercury Prize prize money to charitable organizations.

In Pulp won the prize in 1996 for their release the album, lead singer the singer declared that the group would donate their cash to the charity War Child.

During 2002, artist the artist divided her bounty across multiple charities, such as the children's charity and a Sickle Cell organization.

"Additionally, I donated a thousand pounds to my local community centre, to their gymnastics class, because I did gymnastics when I was growing up and they required better apparatus," Ms Dynamite told the media.

In recent years, they donated their prize money to the local youth club that developed their band, in addition to other local music groups.

And winners that year the group gave their award to a charity for MS after a friend was identified with the illness.

"Winning was quite enough," said artist Heather Small. "The prize was the bonus but we could do without the bonus, because we had the honor. So our victory impacted somebody else's life."

Last week, the trust revealed it had rescued several grassroots venues in the South East, by placing them under community ownership.

One venue in the city and the second in that location were acquired under the Own Our Venues initiative, which is funded by the arts council and supporters who acquire "ownership units" in the buildings.

The writer

John Payne

A UK-based graphic designer and art director with over a decade of experience in branding and digital media, passionate about sharing creative processes.

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